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Startup Indus

Run the company

Run the company

Once people and money are moving, the company runs on short written routines, each tied to a template.

The operating rhythm

  1. Daily

    Daily, 5 minutes · Everyone

    Write what you finished yesterday and will finish today: outputs, not activities

    Template: Daily output note

    PreventsFake work

  2. Weekly

    Weekly, 30 minutes · Team

    Review last week's promised outputs: done or not, and why

    Template: Weekly review sheet

    PreventsMeetings with no result

  3. Per decision

    Per decision that matters · Founder

    Write what you expect and by when; fill in what happened later

    Template: Mistake Ledger

    PreventsWrong lessons from noisy results

  4. Monthly

    Monthly · Founder

    One page: cash, money spent, received, owed to you, runway

    Template: Monthly numbers sheet

    PreventsRunning out of cash by surprise

    Monthly · Everyone

    What we sold, shipped and learned; next month's priorities

    Template: All-hands outline (not yet written)

    PreventsNo shared picture

    Monthly · Founder and accountant

    Close the books: invoices, bills, payroll

    Template: Month-end checklist (not yet written)

    PreventsPen-and-paper accounts

  5. Quarterly

    Quarterly · Founder and each person

    Review against criteria written before the quarter; Ledger review (a mistake type seen twice becomes a checklist line)

    Template: Review form; Ledger

    PreventsFavouritism; repeated mistakes

  6. Yearly

    Yearly, fixed date · Founder

    Salary changes from a written pay structure

    Template: Pay-band sheet (not yet written)

    PreventsRaises as negotiations

  7. Statutory

    Statutory calendar · Accountant; founder checks

    GST, TDS, PF and ESIC filings where they apply

    Template: Compliance calendar

    PreventsPenalties

Runway calculator

Sample starting numbers. Replace them with yours; nothing is sent anywhere.

Net burn: ₹2,00,000 a month

5.0 months of runway

Bar scale: 0 to 24 months. Under 6 months turns amber; under 3 turns red.

Cost sheet & price calculator

Ask your CA for your HSN rate

Order sizes (units)
Order sizeFixed cost per unitCost per unitPrice before GSTPrice with GST
100₹2,000₹2,150₹2,687.50Add GST %
1,000₹200₹350₹437.50Add GST %
10,000₹20₹170₹212.50Add GST %
10,00,000₹0.20₹150.20₹187.75Add GST %

Illustrative. The CA confirms how fixed costs are spread and your GST rate.

Fake work, in one line

Ask for finished outputs in writing. Don't replace it with a new activity count, or the problem returns.

Documents, in one decision

One shared drive, six folders (Legal, Finance, People, Customers, Vendors, Product); file names start with the date.

Company drive

  • Legal
  • Finance
  • People
  • Customers
  • Vendors
    • 2026-10-04 Vendor PO Sharma Metals.pdf
  • Product
File names start with the date.